Learn About BRA Day
National Breast Reconstruction Awareness (BRA) Day is an initiative designed to promote education, awareness, and access to information regarding post-mastectomy breast reconstruction. All breast cancer survivors are incredibly brave and have unique journeys, but BRA Day is a way to let them know they are not alone. Informing women of their reconstruction options is critically important to improving life after breast cancer. Research shows that less than a quarter of women receive necessary information about their breast reconstruction options at the time of their mastectomy, and BRA Day aims to change that!
MTF Biologics is proud to have celebrated BRA Day since its inaugural in 2012 and through our BRAve Women campaign. BRAve highlights the stories of hope shared by women who have chosen breast reconstruction following mastectomy and shines a spotlight on how tissue donation helps change lives and reduce the effect of mastectomies on breast cancer survivors. Donated skin grafts have improved breast reconstruction outcomes for thousands of women across the U.S.
To learn more about BRA Day and breast reconstruction options, go to www.breastreconusa.org. You will find information about breast reconstruction procedures and 2022 BRA Day events across the U.S.
Watch Our BRA Day Video
BRA Day Resources & Materials
MTF Biologics has prepared resources to help spread awareness about BRA Day and how tissue donation helps women with their healing and recovery following breast cancer surgery. Please get in touch with Lauralee_Brown@mtf.org for customization requests.
Resources for Social Media Posts
BRAve Stories of Hope
Read about the life-changing tissue transplantation stories of women and their BRAve spirit.
Bobbi Robertson
Bobbi Robertson is a powerhouse by nature. As a proud wife, stepmother, and psychiatric nurse, she loves making an impact on the lives of those around her. Her passion for mental health inspires her to help bring patients out of their darkest times. “It’s really rewarding watching a patient that was once depressed improve over time and leave hopeful, with a better outlook on life,” Bobbi shares. Little did she know that these experiences would help her push through one of her toughest battles—cancer.
In January of 2020, Bobbi found a concerning lump in her breast. Her mother had breast cancer, so she knew she needed to get checked out as soon as she could. When she received her cancer diagnosis, Bobbi launched into action. Genetic testing revealed that she was BRCA positive, so she made the decision to have a bilateral mastectomy and oophorectomy once she completed several rounds of chemotherapy. “I feel like the experience has made me stronger. The treatment, the hair loss, and all the people that helped me along the way. I knew I was in good hands, and I was going to be okay.”
When her doctors discussed her options for breast reconstruction, they mentioned that donor tissue would be used. Bobbi had always believed in donation, but her experience gave her a new perspective. “I didn’t know that you could donate things like skin and use it for surgeries like mine. It’s amazing,” Bobbi shares. “I think a lot about the person whose life was lost and their family. I’m sad that they had to lose somebody, but I want them to know that their life lived on in a way.”
Video Stories
Watch and share three inspiring and motivational stories of BRAve women who are also recipients of donated skin grafts.
Delfina's Story
Mary's Story
Naheima & Sally
Simone's Story
Sue's Story
Download videos here. For co-branding, please contact Lauralee_Brown@mtf.org.
BRAve Women and BRAve Heroes Tributes
Honor our heroes by posting a message to our Tribute Wall. This could be a BRAve Woman – a woman affected by breast cancer and may refer to herself as a warrior, survivor, or just touched by the disease in some way. You can also honor a BRAve Hero - a donor who has made transplantation possible for the 1.75 million recipients who are beneficiaries of tissue grafts each year.
Submit your tribute using the form below!
Bobbi Robertson
Bobbi Robertson is a powerhouse by nature. As a proud wife, stepmother, and psychiatric nurse, she loves making an impact on the lives of those around her. Her passion for mental health inspires her to help bring patients out of their darkest times. “It’s really rewarding watching a patient that was once depressed improve over time and leave hopeful, with a better outlook on life,” Bobbi shares. Little did she know that these experiences would help her push through one of her toughest battles—cancer.
In January of 2020, Bobbi found a concerning lump in her breast. Her mother had breast cancer, so she knew she needed to get checked out as soon as she could. When she received her cancer diagnosis, Bobbi launched into action. Genetic testing revealed that she was BRCA positive, so she made the decision to have a bilateral mastectomy and oophorectomy once she completed several rounds of chemotherapy. “I feel like the experience has made me stronger. The treatment, the hair loss, and all the people that helped me along the way. I knew I was in good hands, and I was going to be okay.”
When her doctors discussed her options for breast reconstruction, they mentioned that donor tissue would be used. Bobbi had always believed in donation, but her experience gave her a new perspective. “I didn’t know that you could donate things like skin and use it for surgeries like mine. It’s amazing,” Bobbi shares. “I think a lot about the person whose life was lost and their family. I’m sad that they had to lose somebody, but I want them to know that their life lived on in a way.”
Meet Ellie's Belle BRAve Donate Life Doll
Meet Ellie's Belle, the Donate Life doll, a doll pendant necklace to support Donate Life and honor breast cancer survivors and recipients of the gift of skin donation through breast reconstruction surgery. She is radiant in her white logo tank with blue jeans and bright pink boots, rhinestone bracelets, breast cancer awareness hope charms in her hand, a pink crystal necklace, and cap atop her white glass pearl head. Silver finish body and chain.
For each Donate Life doll purchase, Ellie's Belles will donate $2 to Donate Life America, the national non-profit organization committed to increasing the number of donated organs, eyes, and tissues available to save and heal lives through transplantation. Each Ellie's Belle is lovingly handcrafted and unique in design. Ellie's Belles dolls are created by Loren Martz.
Pink Day Contest
Send in your best PINK photo to celebrate BRA Day through October 21st and earn a chance to win a $50 Amazon Gift Card. See contest information and enter your photo here.
Join the Conversation on Social Media!
MTF Biologics is a registered trademark of the Musculoskeletal Transplant Foundation.
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